What is TikTok and what is it used for? Today we will play with the latest social network of the moment, which has managed to put Facebook and Instagram on the ropes, do you know what TikTok is and what it is for? We tell you.
When it seemed that social networks could no longer surprise us, China gave birth to a new surprise, a new application, TikTok, which, after devastating the Asian giant, began to gather followers for the rest of the world, resisting the monsters of the big in the industry.
Over a billion downloads worldwide for both iPhone and Android phones. TikTok is the latest revolution in the world of social networks. This new application, which managed to exceed the download figures of other popular apps like Facebook and Instagram, has awakened the audiovisual creativity of its millions of users around the world.
In TikTok the key is the music videos. What is TikTok and what is it used for? TikTok is an application full of videos of a few seconds in which users dance, sing or play with background music and, of course, the most creative are those with the most likes.
In addition to being able to choose the most popular songs of the moment, users have a simple video editor to make their choreography more surprising.
The best thing is the filters
Dance, fun, ghosting or games: artificial intelligence and augmented reality functions that you have no advanced knowledge of editing are also available for you, you can create amazing videos with your friends.
Of course, users are creating fashions, and while many try to create original choreographies, most follow trends or challenges and try to use the style or dance of the moment. As soon as you spend some time with the application, you begin to identify the most repeated videos and that everyone imitates.
For the rest it is like other social networks, with Likes, chat to send messages with other users and accounts that accumulate a large number of followers, but instead of being called influencers are tiktokers.
TikTok legal problems
However, there is one thing that the dangerous use of personal data shares with the Facebook giant. The public that unites this social network are mostly young people, children under 13 who cost TikTok a $ 5.7 million fine to collect their data without their parents’ consent.
This fine is the highest ever established by the US Federal Trade Commission for a child privacy case and will have to pay Musical.ly, the Chinese company that developed TikTok three years ago.
It is not the only barrier of this social network, being an application created in China, even the censorship of the government of this country has fallen on it. We do not know if this affects the content that reaches users in European countries, but in the Asian country, the owners of TikTok are now forced to censor videos uploaded by users according to the rules of the Chinese Communist Party.
This is TikTok, the new social network for creative people and without being ridiculous. We will see over time, whether it will remain simple or whether it will continue to grow to unseat the almighty Mark Zuckerberg and his Facebook and Instagram networks.